You have what it takes to start an Online Business. The best one you should start is a: Subscription business

Well done for completing the Online Business Quiz. Based on your answers, the best online business you should start is a Subscription business. Keep reading to learn more about this type of business and your next steps to make it a reality.

Learn More

What is a Subscription Business?

A subscription business provides value on a recurring basis for a recurring fee.

How does it work?

Provide recurring value
Sell subscriptions
Continually attract new subscribers to make up for lost subscribers

Example of this Type of Business

A subscription business is any business that continuously delivers value to customers in exchange for a recurring fee.

The biggest and most well known example of this right now is Netflix. You pay a monthly fee to maintain access to Netflix’s library of programmes. If you stop paying you immediately lose access. Netflix continuously add new programmes and films to maintain their library’s value and to make sure you don’t cancel your subscription.

Before Netflix we had cable packages and newspapers that implemented subscription models.

In the world of online business the most popular subscriptions include software subscriptions and membership sites.

The major benefit of a subscription business is the recurring revenue. It’s hard to overemphasise how important this is until you’ve spent time building a business.

How to make money with this type of business?

Most businesses receive revenue in fits and starts: you land a new client and get a chunk of cash. That’s great, but it means you are constantly hustling for the next client, the next cash injection. Continuously generating new business is a huge time sink and detracts from creating value for existing customers.

With a subscription business, once a customer has signed up, you know you’ll receive recurring revenue into the future. It takes the pressure off a little.

Subscription revenue also adds up fast. Let’s say that you are charging a subscriber £10/month. By itself, this is very small - you’re not going to be retiring to a beach on that any time soon. But as you add subscribers, it mounts up quickly.

100 subscribers would mean £1000/month or £12,000 a year.
500 subscribers would mean £5000/month or £60,000 a year
2000 subscribers would mean £20,000/month or £240,000 a year

And so on.

And these sort of subscriber numbers are not wild at all. When operating online, a subscriber count of 2000 people is small. Remember you have access to global markets.

Obviously, this recurring revenue is not forever (unless your subscription offer is really good!). People will drop out. We call this “churn” - the rate at which subscribers cancel their subscriptions.

Use the BATON Model

The question you might be asking right now is what exactly you put inside your subscription. This is a great question! It needs to be something that is not only valuable but that remains valuable month by month.

For this reason, we often recommend setting up a subscription as a later part of your online business. First get your various other forms of value (products, services etc.) up and running and selling. Prove that these are valuable to your customers. Build up a catalogue of value. Then combine all of that value into a subscription package.

Instead of buying all your various products and services individually, customers can now access everything in a combined subscription for a lower (but recurring) price.

This tends to be our recommendation when deploying the BATON system for our own businesses and for clients: use subscriptions at a later stage.

This said it’s a good idea to start with the end in mind. If you know you want a steady revenue stream from subscriptions, build your initial products with this in mind. Design the “dream” subscription package for your customers and then work backwards - producing the different components one at a time as individual products. Then once they are all complete, you can bundle them up into a subscription package.

Note: The key with a subscription business is therefore to control churn. To make sure that the incoming subscribers outweigh the outgoing subscribers so that we are always growing our subscription base.

This is a more manageable task than hustling up clients or one-off customers each and every month.

PROS and CONS for this Type of Business

Pros

Recurring revenue - never underestimate how powerful recurring revenue is for scaling a business. Dependable, consistent revenue frees up time and energy for you to work on your business rather than in your business.
Stacking revenue - whilst the cost to each subscriber might be small, recurring revenue stacks very quickly as you add more subscribers. The result is you’ll be able to hit financial freedom numbers very quickly once you’ve produced a valuable membership package.
Upsell potential - when deployed as an endpoint in your sales funnel (more on this in the BATON course), a membership becomes an easy to deploy yet super high impact upscale. By simply combining existing products, you can form a “super product” of sorts without actually having to create anything new.

Cons

High-value requirements - your subscription offers needs to be packed with a lot of value to make them attractive to subscribers. This means it’s difficult to start with a subscription business unless you are willing to put in a lot of time and effort upfront, creating a suite of valuable products. In the BATON system we instead suggest i) starting out knowing that you want a subscription one day, ii) sketching out all the products the subscription will contain and iii) building and selling those products one at a time. This allows you to work towards having a subscription offer.
Churn - members will always leave your subscription once they’ve maximised their value (or decided the cost is too high). Reducing churn requires constantly adding new value to the membership (a la Netflix) or making it low cost enough to maintain a subscription doesn’t hurt too much. Managing churn will be a large part of your work whilst maintaining a subscription business - it’s part and parcel of the model. Thankfully it’s still less time consuming than seeking out new customers all the time!
Technical complexity - setting up subscriptions is more technically complex than other business types. This is primarily because of the complexity of recurring payments. There are plenty of tools to get this done, but I’d recommend first deploying simpler one-off payments if this is your first online business.

ConClusion

Simply put, subscription businesses are hard to execute. Mainly because it requires a high-value requirement upfront. Which means high-cost setup. Instead if you follow the BATOM Model, you will - first get your various other forms of value (products, services etc.) up and running and selling. Prove that these are valuable to your customers. Build up a catalogue of value. Then combine all of that value into a subscription package. At this point you won't have to be chasing your next pay check, your subscription business will bring in automatic income.

How YOU can Get Started and Build Your own Attention-Based Online Business

Now before jumping in, creating a product and asking people to pay £2 a month for it, to then realise, people just don't care enough to subscribe. Pause! Instead...

We want you to set off in the right direction and see this through. By learning how to build an Online Business - the right way. From the ground up. Avoiding all the expensive and time consuming mistakes we made when we started 15 years ago.

You can do this by learning the fundamentals. Which in turn will allow you to turn any idea into an automatic money making online business.

So it doesn't matter if you want to build an - attention, resale, service, product or subscription business - it all starts with the BATON Model.

We've created the BATON Model over the last 15 years through - building our own businesses and client business - to the tune of £10's of millions.

The BATON Model walks you through each vital stage an online business must have in place to guarantee financial success.

Here's a visual diagram of each important stage of online business you must set up and have in place:

BATON Model: 5 Key Stages to Any Business Success.

In fact, once you learn our BATON Model you'll be able to build any type of online business you want, whenever you want. It's that important to your online business success.

Because let's face it, we're not building a business for fun. We're building it to make money. And if you do it the BATON way, you'll be making automatic money.

And don't just take out word for it, we've helped 25,000+ people get their online business started using the exact same BATON model you will have the opportunity to access...

Huge pile of information, very specific technical stuff shown and a very realistic and practical approach in general. It's way beyond anything I've seen before.

DIMITRIOS KONTZIAS

Great and exact explanation of the world of online business. I secretly laugh to myself when my friends talk to me about online business now. I just know way more than I would have ever imagined.

ALGIN TIAGAN

Although I'm experienced, these guys still bring me back down to earth with their marketing fundamentals. It can be confusing when I'm in the thick of my business so having these guys have my back is great.

CHEYNA B GRIGGS

Learn How to Build ANY Online Business

As a thank you for taking the quiz and reading through your custom result. We want to give you FREE access to Part One of our most popular Online Business Course.

It's the ONLY online business course you'll ever need. And it's exactly how we'd help you build your online business if you hired us.

It's time to go beyond the quiz and make your online business goals a reality.

To get access for FREE, simply click below and you'll be directed to our learning portal.

Get FREE Access Now

No Account Creation Required. Instant Access

FREE COURSE

Got to dash? Can't watch right this second?

Don't worry! We appreciate their is a lot of information here to absorb. So we've also emailed you all the relevant links you'll need to access your free course.

To ensure you receive these emails, simply follow these steps:

Check your email inbox

Go to the inbox of the email address you just used to sign up. Check your promotions/junk/spam. Ensure to move us to your inbox.

Open The Email From Us

Find the email sent by us. It has the subject line" Subject Line" and is sent from " From Name Here".

Click The Link

That's it! You now have immediate access to your free course and additional online business tips.

You're not the first. 25,000+ people are learning how to build an online business the BATON way

The ONLY Online Business System you'll ever need...

Okobi Samuel

Very educative and informative (B.A.T.O.N Model ) is it! I now understand the nitty-gritty on building a business online

Anthony Okonkwo

The course to me is indeed Amazing especially for the fact that I am completely new to this area. It actually opened my eyes to things I never knew existed and I am willing and ready to explore more. Special thanks to Harminder Toor and Kyle Balmer, may God bless you two real good.

Fernanda Ferrari

I just want to thank you guys for this course. The course is great because give us a great path to follow, for someone who is just starting a business.

Adelaide Quartey

I really love studying with this. Though you spend a lot of airtime, it still worth studying here. I love it. All must say, this best convenient way of studying this subject.

Mamdouh Khalaf

Thank you for spreading the knowledge.

Dimitrios Kontzias

Huge pile of information, very specific technical stuff shown and a very realistic and practical approach in general. It's way beyond anything I've seen before.

Carl Mcleod

This will provide me with a strong foundation. Thank you!

Funmilola Otomuola

This is an epiphany to digital marketing, I have come to understand the power of social media and how can navigate through...…..the BATON method is definitely what i needed to up my business...i love the tutors, thank you.

Adham

I like it, a lot! Everything is always explained so well.

Catherine

So far I'm very happy. It's a lot more than I've learnt so far because I like to understand what I'm doing and how I'm reaching an outcome. So this is moving from Greek to English for me. Thank you very much.

Andrew Boost

I have never imagined creating first a tribe, which indeed sounds elementary. I would just jump to adding price tags to prototypes and waiting for sells to happen. A revelation! Thanks both as always.

Kevin

Great value content, I give you 5 stars for BBO Course.

Alexander Castelino

Every month is the exact content I need to move my business forward. No longer overwhelmed.

Maureen Roberts

So far every month has been spot on! Always clear explanations. I feel like an online business wizard after reading each letter.

Algin Tiagan

Great and exact explanation of the world of online business. I secretly laugh to myself when my friends talk to me about online business now. I just know way more than I would have ever imagined.

Wong Siew Lee

I really learnt a lot about online business opportunities, where and how to get the audience and start a real business. Thank you. Just so practical and nitty gritty.

Esme

Although I only recently enrolled to the bbo course, I've already learned A LOT

Cheyna B Griggs

Baibin Xavier

It's refreshing and really wonderful watching the BBO Course, knowing i'm getting real and relevant info to help me build my online business.

Rameen Saleem

This is setting me up for success within my business. I love it.

Avinash A

Always look forward to watching updated parts of the BBO Course. It always makes me feel at the top of my game.

Jamie Lynne

I have gained so many insights into the world of online business that I can apply to my actual business. Feel like I'm always a step ahead of the competition.

Thandeka Phethla

Everything is always clearly written and easy to understand. No jargon which I love.

Markus Stylinglives

Love it! Incredible! It's unusual, but it works.

Nirrenjana Neha

Completely flips what I thought an online business was and in particular teaches me how to watch and analyse the market. Shame these guys are not for hire.

Paula Ward

Surprisingly an amazing way to learn, who'd thought. Back to old school basics and I really appreciate the extra effort it takes the guys to put this together.

Nikhil Jacob

I absolutely love what I have learnt from BBO Course. It's working in practice too, I love that even more.

Harry Bleas

Anyone considering starting an online business should have this subscription. You'd be silly not to.

Fajar salami

Thank goodness for this reliable information in such an information busy world. Thanks guys.

Pragathi K

BBO Course has been incredibly helpful to my online business project. I'd go as far to say I wouldn't be making money without it.

Ashutosh ashu

So good! Every single one!

Trisha Mae Espinola

Just the savings I made on choosing the right online products to setup my online business, paid back my subscription twenty-fold.

Antonio Arnaldo

This was completely new experience for me, but I have what feels like a full toolbelt of tools to use when I launch my online business.

Jawaher Alrefaei

Truly an enriching way to learn, and I appreciate the effort and time put into it to transfer all the bits and pieces of your accumulated knowledge. Thank you both!

Bhavya Taneja

With how the world is changing, I genuinely have the confidence to survive with what I learn in the BBO Course.

Shanker Roy

The model these guys base their teachings on should not be underestimated. It's like an online business methodology that's worked me multiple times.

Melisha Dsouza

Just want to say, thank you both! Literally nothing like this out there.

Lisa

BBO course is informational and I like the personalities of Kyle and Harminder. They are down to earth people. That’s very important in life for everyone to be!

Tejinder Singh

No hype. Just straight value. Thanks guys.

Do you want to build your online business faster?

If you know you want to build an online business and don't want to waste time, then skip the free course and get access to the full course now. There's currently a limited time offer with valuable bonuses. Only click below if you're serious about building an online business quick.

LEARN MORE